Getting the type of content right on your website is vitally important, but you can’t please everyone all of the time so how do you decide what you should include on your website.
For some hints and tips, take a look at this infographic which explores the benefits of different types of content on the web and how to get the right mix.
An example of a simple online business card for a start-up business in the Stamford area: Ark Signwriting
Victoria at Ark Signwriting near Stamford creates traditional, handpainted bespoke signs for businesses including:
Over the past two weeks there have been UK-wide hacking attacks on websites with content management systems, in particular those with WordPress and Joomla installations.
These have taken the form of large-scale botnet attacks. Most hosting providers offering WordPress and Joomla for web content management have been targeted. Hackers are reportedly utilising over 90,000 servers to attempt to compromise websites’ administrator panels.
Read more on this botnet attack
The latest design in the Chads portfolio is Westway Women’s World CMS Website.
Women’s World, based in London W10, is a programme to promote Sport, Fitness, Health and Wellbeing for women living in Kensington and Chelsea. It provides a range of activities all led by positive local role-models, giving opportunities for exercise, healthy living workshops and opportunities for social interaction for women aged 16+.
The website we created is accessible for all visitors and easy to self-manage for the Westway team.
Learn more about the Westway CMS Website
Here’s a usueful video from Google webmaster help offering advice on SEO for start-up websites. It’s clear and concise (under 10 minutes) .
Worth a look…
If you have ever wondered why when you have been browsing online for an item, later all the adverts that appear wherever you are online all offer you the same products from the same website you first visited, then the answer is Google Remarketing!
Google adwords campaigns can be set to “remarket” to visitors who have already been to your website by displaying your advert as the visitor browses other websites within the Google display network…. powerful stuff!
Our clients are often unsure when we recommend using testimonials on their website. They are concerned that they will not be considered authentic and so visitors won’t believe them. Of course we are all cautious about testimonials online, but this is not a reason for omitting them.
Testimonials are a big part of showing that you have a happy client base, that others who have used you would recommend your services. What’s important is that you link the testimonials to examples of work you have done and that you would be prepared to put a prospective customer in touch with those who have given you testimonials if you are asked.
With the rise of social networks such as Twitter and Facebook and the ease with which these allow you to share links with hundreds of people, YouTube’s popularity has grown enormously.
With this in mind you can see the potential for promoting a business through having a YouTube channel, particularly if you realise that people not only use YouTube like a search-engine but it is now the second largest search engine after Google.
Youtube’s strap line is “Broadcast Yourself”… here are a few reasons why you should…
Worried about the effect of Panda updates on the search results for your website?
To date, we are on Panda update 24 and Google seems to be updating its algorithms on about a monthly basis.
This infographic helps to guide you through the Panda Effect….
Online visitors are extremely impatient and many will make up their mind whether to explore your website within 10 seconds of landing on the home page. It is therefore vital to provide important information instantly… and what could be more important than your contact details?
How many clicks does it take to get to your contact details? One? That’s really too many.