web traffic

How can you improve traffic to your website?

Having a professionally designed website which shows your company brand in its best light is a great idea… but it is not enough to put it live and expect that you will get a flood of visitors.

Getting sufficient visitors to your website takes some effort. If you have a physical shop, you wouldn’t create an eye-catching window display and then leave it unchanged for months. You wouldn’t send out one mailshot and expect that to bring visitors to your shop for the rest of the year. You wouldn’t take one advert in a local paper and expect that to promote your business for ever. In the same way, you need to ensure you refresh the content on your site and actively encourage visitors.

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Wordpress maintenance

Essential New Year Resolutions for WordPress Website Owners

WordPress is one of the most popular content management systems for business websites. But it is vital that you maintain it regularly. Make these 8 tasks part of your new year resolutions!

In the same way a physical shop needs dusting, cleaning, and an attractive window display creating regularly, so an online website needs updating and maintaining in order to attract potential clients.

A layperson may imagine that setting up a website involves a one-off expense and then it can be left drawing in new customers for ever. Not only will taking this attitude result in your business eventually looking out of date and unattractive, but if you do not maintain the software that runs the site, then you will leave it open to internet threats from hackers.

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Creating a Google My Business Listing 2019

Have you googled your own business name recently? If so, in the search results, do your business details come up prominently in the right-hand column with all your details? If not, you haven’t set up a Google Business page. Having this listing helps to give your company credibility and can also help with your search engine ranking . Read on for help setting up a Google Business listing.

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