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26 Things to think about when planning your first website [Infographic]

If you are a new business considering your first website, here are 26 crucial things to consider before you dive in and order the site.

Rule #1 is definitely – Don’t just rush ahead and buy the first domain name you think of, with the cheapest hosting company you can find. Take advice from the experts.

Find a good web designer and they will be able to offer advice on all the aspects of planning a website to give you the best online presence to suit the needs of your company.

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Creating a Great Local Landing Page [Infographic]

When taking an advert in a newspaper or magazine and giving your website address, it’s best to create a specific landing page¬† for visitors on your site which refects the advert you’ve placed.

Creating a specific locally-branded landing page for each advert you place in local magazines is particularly effective.

Here are some great ideas for creating a landing page layout which will get vistors rushing to buy from you!

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Avoid YouTube Suggested Videos on your Website

Creating videos can be very effective way to promote your business. Repeated studies have shown that websites and blogs with videos are likely to get more hits. Videos are also highly linkable and so visitors are more likely to share them. Uploading your videos to YouTube is a great idea since YouTube is also used as a very popular search engine.

It’s really simple to then embed the video onto your own website so it plays from within your page. But BEWARE! If you are not careful, when your video ends, visitors may be offered totally unrelated videos to watch next.

Are your visitors watching funny cat videos on your website?

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The ultimate guide to SEO-friendly URLs [Infographic]

This Infographic shows you all you need to know about creating URLS for your web pages that both the search engines and your human visitors will love.
When you create a url for a new page on your website, you should start by thinking about the length of the url, the number of keywords it contains and how easy it is for people to read.
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Twitter: how to get more retweets, favourites and clicks [Infographic]

Social media is a very visual medium. Did you know that you are 35% more likely to be re-tweeted if you include a photo? (So you may be interested in websites offering free images.) Or that tweets with hashtags get twice the engagement of those without?

Take a look at this Infographic for more ideas on how to improve your Twitter engagement for your business.

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Public Domain Images for your Blog or Website

A while ago we wrote about a number of great websites which provide high-quality fee images for your website copyright-free and with no need for attribution.

Today I discovered another great site containing a large collection of public domain images. Good Free Photos specialises in photos of national parks, national landmarks, and historical sites, but also has a great selection of animal, plant, and food photos all in the public domain.

Attribution is appreciated, but not required.

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Search Snippets & How Google Creates Them [Video]

A snippet is what Google calls the link and the short description for your page when it appears in the search results.

If you ever wondered how Google decides what should appear in the snippet, read on to to watch Max Cutts from Google explain.

You might also want to know how to influence what’s used in the snippet : create a great one yourself and yours is more likely to be used.

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